Brand questions, answered

Frequently Asked Questions

Looking for answers to the most common questions from fellow eco-conscious pet brands?

Q: How is this different from working with a traditional distributor?

A: Traditional distributors often carry hundreds or thousands of brands and treat products like commodities. We're selective, mission-driven, and only partner with sustainable pet brands we genuinely believe in. We're invested in your success, not just moving volume.

Q: Do you take exclusive rights to sell my products?

A: No. You maintain control of your brand and can work with other authorized sellers if you choose. We simply ask to be listed as an authorized seller on your existing Amazon listings.

Q: What kind of inventory commitment do you require?

A: It varies by product and sales velocity. We typically start with a conservative test order to prove demand, then scale based on data. We work with you to find terms that make sense for both of us.

Q: How do you handle pricing? Do I need to worry about you undercutting my MAP policy?

A: We strictly adhere to your MAP (Minimum Advertised Price) policies. Our goal is sustainable growth, not a race to the bottom. We coordinate with you on any promotions or discounts.

Q: What if my products don't sell well?

A: We do our homework before bringing on a brand. But if something isn't performing, we communicate openly and work together on solutions—whether that's adjusting pricing, improving content, or transitioning inventory back.

Q: Can you help with marketing and content?

A: Absolutely. We have experience creating compelling product descriptions, optimizing listings, and running Amazon PPC campaigns. Your brand story matters, and we know how to tell it.

Q: Do you only work with established brands?

A: We primarily partner with brands already selling on Amazon with proven demand. However, if you're an emerging brand with a compelling product and mission, let's talk—we're open to the right opportunities.